IBM » Addressing Changing Customer Behavior
 

Addressing Changing Customer Behavior

White Paper Published By: IBM
IBM
Published:  Mar 13, 2014
Type:  White Paper
Length:  11 pages

Learn how your e-business can improve its overall online customer experience by understanding why customers behave the way they do.



Tags : 
ibm, ibm enterprise marketing management, emm, ebusiness, ecommerce, internet marketing, online marketing, customer experience, customer behavior, intent, customer experience optimization, website development, social media, e-commerce, emerging marketing, customer experience/engagement

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